Priti Kanadia
Fashion Marketing & Management
Who am I?

Whomever you ask about me will say that I am a happy, easy going and lucky person. I am always filled with fun and energy to accomplish my task. I am excited to work on new and challenging opportunities. I was born and brought up from in India. Since my childhood, I was very active in sports and extracurricular activities, one of which was drawing or making different painting. From there my interest in art and fashion grew day by day which led me to pursue my career in fashion design and merchandizing/marketing. I am grateful to have great support from my family and friends.

After completing my Bachelor in Economics (Commerce) I did different courses related to fashion design and merchandizing. I have worked for 4+ years as fashion designer and merchandizer that made me not only a skilled professional but also helped me to deal with different types of products and customers. I have worked with warehouse workers, tailors, retailers, and wholesalers.

As a merchandizer, I was responsible for maintaining accounts, finalizing deals and taking orders from different clients in India and abroad. Then I decided to pursue higher education in USA and have experience outside India to learn new things. So, I am now ready to learn and explore everything that the world of the Fashion Industry has to offer as a Designer, Merchandizer/Marketing Professional.

My skills
Graphic skills
  • Microsoft Office
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Google Sketchup
Language skills
  • English
  • Gujarati
  • Hindi
  • Marathi
Personal Skills
  • Production & Processing of Design
  • Sourcing Fabric
  • Pattern Making
  • Sewing
  • Styling
  • Event Production
  • Sense of Urgency
Honors & Awards
My Education
  • Associate Fashion Marketing & Management
    San Francisco, CA ( March 2017 )

    The Art Institute of California – San Francisco

  • Diploma in Apparel Merchandising
    Mumbai, MH, India ( July 2010 )

    Sasmira, The Synthetic & Art Silk Mill’s - Research Association

  • Bachelor of Commerce
    Mumbai, MH, India ( March 2013 )

    University of Mumbai

  • Diploma in Fashion & Textile Designing
    Mumbai, MH, India ( July 2009 )

    Rachana Sansad School of Fashion & Textile Designing

Works & Experiance
  • Marketing & Production Manager
    Jun 2013 – Jan 2015
    Malacha Pret - Couture
    • Responsible for product development
    • Directed line of production at different levels & vari- ous departments
    • Assisted with fabric sourcing from different vedors
    • Managed inventory
    • Developed stage show outfits for celebrities in Bolly wood industry
    • In charge of two different styling projects including Real Diamond Jewelry & Traditional Indian outfit styling catalog.
  • Junior Export Merchandiser
    Sep 2010 – Feb 2011
    Creation by Shanagar
    • In-charge of buyer based in Tokyo, Greece, Canada & Italy
    • Resposible for sample making, getting approval from intened buyer and sending them for production
    • Reviewed, verified & sent production items to checking department
    • Familier with legal export documentation for import- ing country to ship product on time
  • Freelancer Designer & Execution
    Jan 2012 – Feb 2013
    PH Creation
    • Designed Men’s formal button up shirt
    • Created traditional men’s kamiz
    • Executed design from concept to final product
  • Accountant
    Aug 2009 – Jul 2010
    Krataarth Architect
    • Conducted ledger and journal entries
    • Assisted in administrative work & clerical duties
  • Personal Experiance
    Jun 2009
    • Held personal exhibition based on Indian traditional & casual outfit for female
    • Concept to production
My Portfolio
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Cheetah Print

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Colors of Indian Wedding

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Golden Butterfly

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Musical Instrument

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Personal Work

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Recreation 300

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Fashion Marketing & Managment

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My Design Portfolio
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